Ian Stuart bridal and occasion sample sale

Clear your diary – a sample sale at Ian Stuart’s Blewcoat store means fantastic finds in bridal gowns, mother of the bride outfits, super-glam occasionwear and choice accessories

4b. Ian Stuart SERPENTINE copy — Master of the glamour gown, Ian Stuart is holding a special sample sale at his Blewcoat premises in Victoria – the place to find bridal and occasionwear treasures

[dropcap]G[/dropcap]et ready to shop! Leading bridal designer Ian Stuart creates fabulous wedding dresses, as well as exquisite occasion gowns and mother of the bride and groom pieces. This sample sale takes place at his Blewcoat store – a magical destination in itself, so this is just the excuse you need to take the bridal party on an outing in search of treasures for your wedding day.

Ian Stuart is a multi award winning designer, who has gained a worldwide following for his form-flattering tailoring and standout glamour pieces. He began his fashion career at the London couture house of Belville Sassoon, working for other notable bridal design houses – in both the UK and in New York – before starting his own London label. With a perspective on what women on both side of the Atlantic want to wear, he has carved a reputation as a go-to for timeless and elegant designs that ooze sophistication.

4. Ian Stuart MALAWI-IV copy — This Ian Stuart sample sale offers a range of designs and sizes, from 8 to 22, in bridal and occasion pieces. Prices for bridal gowns start at just £700

This three-day event is a rare opportunity as it will give you the chance to see and try on bridal gowns, mother of the bride/groom pieces and eveningwear – all at sample sale prices. For bridal gowns, prices will start at just £700, while occasion/mother of the bride outfits are from £500. As with all sample sales, a mix of sizes is available and you have to go with an open mind as you never quite know what you’ll find that works for you. But the range here is generous, with pieces covering UK size 8 to size 22.

And even if you have already picked out your outfits for the day, Ian Stuart’s exquisite accessories start at £50 at this event – so this could be the place to find the perfect finishing touches or just treat yourself to an extra glitzy piece for your honeymoon.

6. Nigel Rayment ISL 647 copy — Mother of the bride and occasion pieces will also be in the mix – along with choice accessories – so every reason to take your bridal party along

Need to know

Normally you have to make an appointment to visit Blewcoat, but this event is open to bridal parties. If you need any guidance in advance, just call 020 7222 2877 for assistance.

Dates: Tuesday 4 October-Thursday 6th October, 10am-6pm.

Address: Ian Stuart Blewcoat 23 Caxton street, London SW1